Campaign design
Launches, promotions and seasonal stories designed with purpose.
✦✺Inbox presence,
✦ Email design with intention
Inbox presence,
beautifully built.
Vanela & Co. creates thoughtful, conversion-aware email experiences for ecommerce brands—from first welcome to long-term loyalty.
Browse featured work ↓
Design made personal.Featured here10+
Brands from a growing body of work
✉ Every send is a chance to make the brand more memorable.
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Featured client work ✦
A curated selection · click to view in full
Curated, not complete
A few favorite sends from a much bigger mix of brands, launches, flows, and campaigns.
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How I can help
Flexible, thoughtful partnership
Lifecycle flows
Strategic journeys that welcome, nurture and retain customers.
Newsletter systems
Flexible design systems your team will enjoy using.
Klaviyo builds
Responsive, tested and ready-to-send implementation.
The person behind the pixelsSmall studio.
Small studio.
Big creative energy.
I pair editorial design instincts with practical ecommerce thinking. Every project gets direct attention, careful craft, and an email system that feels unmistakably like your brand.
Work with Vanela & Co. ↗Have something in mind?